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Wednesday, October 31, 2012 11:14 AM


"Google Law" Yet Another Warped Policy by Hollande; Government Motors French Style


French president François Hollande took two more swan dives into the pool of ludicrous actions in the past few days, first with car-maker Peugeot, quickly followed up with a guaranteed-to-fail proposal regarding search engine giant Google.

Government Motors French Style

Bloomberg reports France Guarantees Peugeot Debt in Exchange for Influence

The French government stepped in to rescue PSA Peugeot Citroen (UG), Europe’s second-largest carmaker, by guaranteeing as much as 7 billion euros ($9 billion) in new bonds in exchange for greater influence over company strategy.

The state and workers will each receive a seat on the board of directors, and an outside committee will be set up with veto power over any “significant” changes in Peugeot’s operations, the French Finance Ministry said today.

“The state will want to see this business run more in the interest of government, rather than in the interest of the shareholders,” said Erich Hauser, a Credit Suisse analyst with a neutral rating on the shares. “The rising debt of Peugeot clearly shows that the core things are getting worse.”
Sheer Madness

I would like to point out how ridiculous this action is, but Pater Tenebrarum at the Acting Man blog beat me to it.  He did a first-class job of making Hollande look foolish in his post Peugeot Bailed Out, More Trouble for the Banks.
The government and workers will receive board seats? Are they sure this is going to work out? We believe that this latest socialistic experiment is highly likely to turn into a bottomless pit for France's tax payers.

Not surprisingly, competing car makers in other European countries are rather unhappy that an inefficient competitor is kept on artificial life support. They are perfectly right to complain. To keep companies that are not competitive artificially afloat harms the economy at large, but it is especially detrimental to more able companies in the same branch of industry.

However, the French government insists that it is actually not providing aid to Peugeot, and will therefore not run afoul of EU regulations that forbid such state aid. It is not giving aid, it is merely providing 'support'.

Hang on, it gets even better. Guess who Peugeot is now in an alliance with to produce new cars consumers will – hopefully – want? You guessed it…. GM, the original  'government motors': Peugeot said today it’s making progress with GM on the alliance and the two have selected four vehicle projects to work on together.
"Google Law" Another Sign of Hollande's Warped Mind

That piece by Tenebrarum is a tough act to follow. Nonetheless, please consider the Wall Street Journal article France Calls On Google to Settle Rift With Publishers
France will consider adopting legislation that would force Google Inc. GOOG to pay for the right to cite news articles online if the U.S. search giant fails to settle a long-running dispute with French news publishers over how to share advertising revenue, the office of France's President François Hollande said on Monday.

Mr. Hollande's ultimatum marks an escalation in the protracted battle pitting news publishers against Google, which has long resisted the idea of sharing ad revenue with content providers.

Google has warned it would exclude French newspapers from its search engine if France implements the proposed law, which would make search engines pay for the right to cite news online.

Leading French newspaper publishers last month called on the government to adopt legislation imposing a settlement in their dispute with Google, forcing it and other search engines to share some of the advertising revenue. Their request follows the German government's approval of draft legislation in August that would force search engines to pay commissions to German media websites.

The new law—sometimes dubbed the "Google law"—has been pitched by French newspapers as a means to help support their business, which is under threat from a long-term migration of advertising away from print media, a trend exacerbated by cuts in advertising as the French economy struggles.
Do A Search For Anything

Just so you know what we are talking about here, please do a Google search for anything. Hurricane Sandy is as good a topic as any.

Here is an image of the results.



Imagine Boston.Com, Bloomberg, the Washington Post, and the Weather Channel all demanding Google share add revenue with them for any ad that appears in those search results.

While you are at it, imagine me demanding ad revenue sharing for those doing a Google search for Mish. Many people find me that way. "Mish" is my brand, and I appear at the top of any such search.

Here is an image of a search for Mish.



Instead of getting some ad revenue when people click on links to French news articles, there will be no links to click on at all if Hollande does what he says (and Google responds the way they have said).

Hollande wants to help struggling newspapers, struggling car makers, struggling students, all with ludicrous actions on top of massive tax hikes. He even wants to ban homework because "It's Not Fair to Disadvantaged".

On June 8, I reported Hollande About to Wreck France With Economically Insane Proposal: "Make Layoffs So Expensive For Companies That It's Not Worth It"

It should be easy enough to guess the company that triggered that last bit of layoff-insanity, but in case you misplaced your thinking cap, the answer is Peugeot.

Prepare for the implosion of France, because it is nearly certain with Hollande at the helm.

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com

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